BOXXMAN celebrates Valentine's Day, the right to love
ME.LAND photoshoot at BOXXMAN / Valentine's Day 2023
Photo credit: Kpointrine
In 2022, Bruno discovered ME.LAND in the brand's Pop-up store in Montmartre. He bought a first pair, then 4 more pairs in less than a month. He also recommended them to his friends and family. Bruno became a collector and an endorser! He lives in Montmartre, so it was nicer to meet him than to have them delivered!
When we met Bruno, we learned that he worked at Boxxman, the Parisian gay sex shop and cruising spot in Les Halles. As the conversation unfolded, the shared idea of a Valentine's Day photoshoot naturally emerged. It's true, everyone has the right to love as they see fit! A value that resonates with ME.LAND sneakers, which allows everyone to be unique.
In the heart of Paris, Boxxman is the capital's largest specialized sex shop, spread over two levels. Hundreds of textile references, accessories and stimulants for a complete masculine and fetish wardrobe. It is also a cruising zone offering gloryholes, cabins, a labyrinth, XXX videos... to satisfy all fantasies in a dark and industrial atmosphere.
From Montmartre, ME.LAND offers a collection of unique, alternative, and responsible sneakers. The "ME." marks a first step towards singularity. The shoes are produced in limited series with a unique style, different and exclusive color combinations. The "LAND" offers a universe created and supported by a community of artists: singers, musicians, street artists, photographers, actors... The three dots refer to inspirations, craftsmanship, and a decarbonized commitment.
ME.LAND is a manifest brand that offers inspiring, fair, and original sneakers to wear on all occasions. The philosophy of this adventure is ultimately quite simple: Be sensible? Follow the rules? Why not. However, there's no question of erasing your personality and your convictions.
Love yourself however you want!
